BLACKPINK’s Jennie Tops Korean Brand Reputation Rankings for Individual Girl Group Members

Seoul, South Korea – The Korean Business Research Institute has released the brand reputation rankings for individual girl group members for this month. The rankings were determined through an analysis of various factors including consumer participation, media coverage, communication, and community awareness. The data used for the analysis was collected from December 21, 2023, to January 21, 2024.

BLACKPINK’s Jennie secured the top spot on the list with a brand reputation index of 3,392,111. This marks a significant increase in her score since December, with a rise of 12.85 percent. Jennie’s keyword analysis revealed high-ranking phrases such as “ODD ATELIER,” “Red Carpet with Lee Hyori,” and “One of the Girls.” Her related terms included “congratulate,” “appear,” and “reveal.” Furthermore, her analysis showed a positive reaction score of 91.05 percent.

Girls’ Generation’s Taeyeon claimed the second position with a brand reputation index of 3,135,044 for January. Meanwhile, NewJeans’ Hanni followed closely in third place with an index of 2,539,275. aespa’s Karina secured the fourth position with a brand reputation index of 2,496,698, showcasing significant growth of 25.40 percent since the previous month. Rounding out the top five was BLACKPINK’s Jisoo, with a score of 2,430,595.

The rankings provide insights into the popularity and influence of girl group members in the industry. These rankings play a significant role in determining the public’s perception of individual members and their respective groups. It serves as a reflection of their brand value and impact on the audience.

The top 30 list showcases the diverse talent and popularity of girl group members in the industry. It includes prominent names such as BLACKPINK’s Lisa, Girls’ Generation’s Yuri, and Red Velvet’s Wendy. The rankings also acknowledge rising stars like IVE’s Jang Won Young and OH MY GIRL’s Arin.

These brand reputation rankings are crucial in the highly competitive entertainment industry. They not only shape public perception but also influence endorsement deals and career opportunities for the girl group members.

In conclusion, Jennie’s reign at the top of the brand reputation rankings highlights her significant impact and influence in the industry. With promising talents like Taeyeon and Hanni following closely behind, the competition among girl group members continues to grow. These rankings serve as a testament to the unwavering popularity and fan support for these talented individuals.