Korean Variety Show Rankings: ‘Miss Trot 3’ Dominates with Record-breaking Brand Reputation
Seoul, South Korea – The Korean Business Research Institute has released its brand reputation rankings for variety shows this month. These rankings, based on consumer participation, interaction, media coverage, community awareness, and viewership indexes, provide insight into the popularity and impact of various programs. The data used for the analysis covered the period from January 4 to February 4, gathering big data on 50 popular variety shows. Leading the rankings once again is “Miss Trot …